The world had changed.
How people search for jobs has changed.
This means how companies recruit must change too.

It takes online and digital recruiting campaigns to attract, recruit and keep the best candidates.

What is Recruitment Marketing?

Recruitment Marketing, in simple words, can be defined as a way of using technology to source, assess, select and recruit candidates for vacant positions.

Recruiting and retaining employees is the major concern for most of employers these days. Digital recruitment can make the overall process of recruiting much simpler and easier. Recruitment managers can use a mix of numerous digital hiring techniques like LinkedIn and other hiring software to quickly seek out ideal candidates. This means it is very convenient for prospective employees to get hired.

With the advent of the digital revolution, recruitment has completely transformed. There has been a shift away from conventional job websites to the world of innovation. For example –

Artificial Intelligence AI is playing a big role in finding new talents in the job market. The introduction of AI has been meteoric in the leading media publications of the world. It is considered recruitment as one of the challenging activities that modern businesses domain. AI can alleviate a bigger proportion of hard work using – sentiment analysis, chatbots, and talent rediscovery.

Digital recruitment is an advanced way of recruiting the right people. It makes the hiring process easy, efficient, quick and lucrative. Hence, if you want the recruitment process to be meaningful for employers as well as candidates, make sure you practise digital recruitment. And we are here to help you in the process.

How to attract, engage, hire and retain?

No matter the size of the company, we can bet your potential applicants are looking for jobs on your website, scrolling through social media channels and looking at the ratings on the third-party review site about your company.

That is why it is essential for companies today to maintain a strong employer brand online and engage potential candidates via social media platforms, websites and other popular digital platforms.

At D&B Placement, we can help you use social media campaigns, PPC, email, videos, chatbots and other right channels so that the right applicants find you first and you hire the best candidates.