SIXT car Nepal, a leading car rental company, approached Digital & Beyond with a problem.
Despite being a well-established brand in the industry, they had limited digital penetration and exposure in the Nepali market. Their website was unattractive and poorly optimised for search engines, resulting in low website traffic and limited visibility online.
To address these issues, SIXT Car Nepal sought the help of Digital & Beyond to improve their digital presence.
Challenges:
- Poor website design and functionality
- Ineffective search engine optimisation (SEO)
- Limited social media presence
- Limited digital exposure and penetration in the market
Solutions:
Digital & Beyond took on the challenge and worked with SIXT Nepal to revamp their website and improve their digital presence by following the standards and guideline set by SIXT. We started by creating a visually appealing and user-friendly website, designed to provide a seamless online experience for visitors.
The website was optimised for search engines, ensuring that it would rank higher in search results and attract more visitors.
Next, we focused on social media management, creating engaging content and managing SIXT Nepal’s social media accounts. We also implemented targeted advertising campaigns on Facebook and Google Ad, reaching new audiences and increasing brand awareness.
Results:
Our efforts paid off, and SIXT Nepal saw significant improvements in their digital presence. In just three months, their website visits increased by 443%, and their social media reach increased by 7000%. This increased exposure led to a 463% increase in return on investment (ROI) and a 12% increase in profit by the end of the first year.
Conclusion:
SIXT Car’s digital transformation with Digital & Beyond demonstrates the impact that a strong digital presence can have on a business. By addressing the challenges and implementing effective solutions, SIXT Car was able to increase their online visibility, attract more customers, and boost their profits. We are proud to have been a part of their success story and look forward to helping more businesses achieve their digital goals.
The COVID pandemic has forced SIXT Nepal to temporarily halt its operations in the country.
